Monday, 30 October 2017

methods of raising profit in a newspaper

Methods of raising profit:
Pros:
Cons:
Hire more journalists to cover a bigger range of events.
You’ll get more and interesting stories to attract people to the newspaper.
It will be very expensive to do.
Put more ‘sponsored content’ online and in your paper.
You’ll get money from the companies you advertise.
Your newspaper will be more advertisements than news and people won’t read it.
Sack journalists
You’ll save lots of money.
You won’t have any (or good) stories, they’re the most important part.
Make journalists tweet more
They are interacting with the public.
It’s demanding and may get boring for audiences, based more on gossip and drama then real life, serious news.
Make journalists write about celebrities more.
May attract people and is cheaper.
The newspaper won’t have any relevant news, it will become a gossip magazine.
Ask readers to write stories (for free)
Lots of interesting stories for free.
They could post fake news, inappropriate things and inaccurate information.
Shut down your paper (go online only)
Its cost effective and that’s where most people go.
That is helping the internet which is what is taking over the newspaper industry in the first place.
Decrease the price of newspaper (or make it free)
You could attract more readers.
You’ll get little to no money for the paper.


If i owned my own newspaper company, i would ask readers to write stories for free BUT monitor the posts and double check the accuracy, validity and content before it can be posted. I would also put more 'sponsored content' in the newspaper but just on the sides out of the way so it doesn't consume the whole paper. Lastly i would get the journalists on social media such as snapchat, instagram, facebook and twitter.

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